Made for independent labels

Your next shoe.Built with us.

Start your project

01 / Made for independent labels

Small runs.Serious product.

Send a sketch, sample, saved post, moodboard or AI image and we will turn it into a real shoe for you. No need for complicated, time-consuming tech packs that nobody understands!

Shoes are our main thing. Start with one hero sample, build a full drop at a quantity you’re comfortable with, and let it grow from there.

See what we make

Small runs, fast moves and real production

Start with 50 pairs50pairsAvailable for styles made with materials and soles we already have.

Your starting quantity depends on the style, colourway, materials and size range.

Fast-track from 4 weeks4weeksSelected projects can move from first brief to ready-to-ship in four weeks.

Fast timing is confirmed after we review your idea, materials and the moulds required.

Reorders in 2 weeks2weeksSold out? Don’t let the hype cool off. Bring it back fast!

Repeat orders move fastest when your approved style and core materials stay the same.

20+ years making20+yearsSneakers, boots, pumps, heels, loafers, sandals and more.

That experience helps us spot fit, finish and production problems earlier.

Global reach11countriesShoes we make are sold in 11 countries.

Our products are sold in 11 countries.

Designed with you

Your vision, made real

Not just your logo applied to someone else’s design.

Shape, colour, materials, trims and finish are developed around your brand direction.

One drop. More categories

Shoes first. Then the rest.

Shoes, bags, accessories. One partner.

Build a focused hero product or coordinate several categories as one cohesive drop.

First sample in 1 week

Fewer handoffs. Faster samples.

You talk directly to the people building it so changes get made faster.

Your feedback stays close to the people refining proportions, materials and construction.

No tech packs needed

Send the idea. Skip the tech pack.

We can work with a sketch, saved post or mood board.

Digital and physical checks help keep the approved product consistent through production.

Checked before it leaves

Checked before it leaves.

We check every order so it leaves looking and feeling right.

Construction, finish, quantity, labelling and packing are reviewed before the order leaves.

Select any panel to explore

02 / Shoes, bags + accessories

Start with the design.Build out the drop.

Your design is the starting point. Add shoes, bags, accessories, components or a second production base when the collection calls for more.

Close-up of a red leather statement shoe showing layered textures and a block heel.
01 / 04ShoesStart this category

Trusted production

SEDEXISOFDASRDI Enterprise6 patents

03 / Why Shutoria

Your idea.Stays yours.

Work directly with the people turning your references into a product.

We help independent labels make products people want to wear—without forcing a stock catalogue, hiding the supplier or making the process harder than it needs to be.

01

Direct team

Talk to the people developing and making the product.

02

Your point of view

We build around your references instead of forcing a stock catalogue.

03

Clear all the way

Know what is happening from first sample to final shipment.

See how we work

04 / How it works

From
moodboardto drop.

  1. 01

    Send the reference

    A sketch, moodboard, saved post or sample is enough. Rough is completely fine.

  2. 02

    Approve the sample

    We turn your direction into a real product you can see, hold and try.

  3. 03

    Dial in the details

    Shape, feel, colours and finish are refined until the product feels like your brand.

  4. 04

    Make the drop

    Once approved, we make the order, check it and get it moving.

05 / China supplier support & inspection

You choose the supplier.We add local control.

Shutoria remains a manufacturer first. If you choose a separate supplier in Wenzhou, Fujian, Huidong or elsewhere in China, we support the deal openly instead of passing their work off as ours.

Your supplier stays visible. We help protect the process around them.Discuss supplier support

Support across China

WenzhouFujianHuidongOther footwear hubs
01

Local contract & payment coordination

For approved projects, Shutoria can receive project funds, contract with the China-based supplier you selected and pay against agreed milestones. This creates a documented local commercial trail, clearer accountability and a practical China-side route for dispute follow-up.

02

On-site & pre-shipment inspection

We can inspect at the supplier’s factory or receive finished goods at Shutoria. We review quality, quantity, construction, visible defects, sizing, labelling, spelling, packing and the details an end customer will notice.

03

Multi-factory consolidation

Bring smaller orders from several suppliers into one shipment. We reconcile quantities and cartons, then coordinate packing lists and export paperwork for a cleaner import handoff.

04

Lab testing & compliance coordination

When your destination market needs reports, we arrange appropriate third-party footwear testing to support applicable requirements, while keeping samples, documents and timelines moving.

05

Retail & promotional support

We can source point-of-purchase displays, branded packaging, promotional merchandise and launch extras—from beach towels to pool floats.

Clear scope, agreed first.

Supplier checks, payment milestones, inspection criteria and testing requirements are confirmed for each project. These services reduce sourcing risk; they do not guarantee supplier performance, test results or legal outcomes.

06 / Start your project

Bring the idea.We'll build the plan.

Tell us what you are making, the quantity you have in mind and when you want it. A sketch, saved post, reference or sample is enough to start.

  • Reference or sketch
  • Target quantity
  • Ideal launch date
  • Ship-to market

We'll come back with the next steps, what we need and whether the timing and quantity make sense.